Websites
6 Simple Website Tactics to Attract More Customers For Your Tree Care Business
Using your website to bring in more customers for your tree care or landscape business can save you time and money – if it’s done right.
Just because you have a website doesn’t mean that customers – and more importantly, quality customers – will find you, like what they see, and contact you for a quote or to buy your services.
Here are six things you can do to set yourself apart from the competition, convince prospects that you’re the right option for them, and attract quality customers to grow your business.
Read More
10 Questions to Ask Your Website Designer
You need more than just a pretty website. You need a site that delivers business results. And you need a website designer who can do that. Here’s what to ask a web design company before you consider hiring them. 1. What is your typical process when working with a new client? Designers vary widely in…
Read More
6 Things You Need to Know About Your Website Visitors
Do you know who’s visiting your site? Where they’re coming from? Which pages they’re visiting, and for how long? If you don’t, you probably haven’t installed Google Analytics. If you own a website, Google Analytics should be one of your best friends. It’s a free, simple-to-use analytics tool that helps you learn all about the…
Read More
How to Write Website Content That People Will Actually Read
Writing for the web is quite different from writing for print. Not only do people read differently online (in fact, they scan, rather than read), but there are challenges around screen resolution, load time, and website layout that impact what and how you write for the web. While there are some excellent resources that teach new online…
Read MoreTo Scroll or Not to Scroll? A Website Design Debate Answered
My last post (on things to consider when building a website for a smaller, local business) generated some interesting discussion on LinkedIn about whether or not to design a website that requires viewers to scroll, rather than clicking to another page. Based on my experience and the available research, I’d say “go with a website…
Read More
How to Build a Small Business Website
If you’re a smaller, local business, maybe a single proprietor, who just needs an online presence to show that you’re a “real company,” then you probably don’t need all the bells and whistles of a top-of-the-line website. All you really need is four or five pages with the critical information visitors are looking for (e.g.,…
Read More
