Built for arboristsby arborists

Tree service marketing pricing Pricing built around your company and profitable growth.

We don't sell from a price list. We set your investment once we understand your company, your goals, and the GROWth System™ stage you're likely headed for. You only pay us for the services we provide, and there's no long-term contract (everything after building your Foundation is month-to-month).

Tree care companies we work with Trusted by tree care companies that lead their markets

  • Absolute Tree logo
  • Alpine Tree logo
  • American Climbers logo
  • ArborPro Tree Experts logo
  • Barts Tree Service logo
  • Clauser Tree Care logo
  • Godspeed Tree Service logo
  • Green Vista Tree Care logo
  • Hill Treekeepers logo
  • LAM Tree Service logo
  • Lefke Tree Experts logo
  • Ostvig Tree Care logo
  • Priority Tree logo
  • Rayzor's Edge Tree Service logo
  • Regal Tree & Shrub Experts logo
  • Riverbend Tree Service logo
  • Seattle Tree Care logo
  • Teachers Tree Service logo
  • Titan Tree Care logo
  • Tree Solutions logo

Why tree care marketing pricing is hard to compare A package price can't tell you what your growth will cost.

If you've shopped for marketing before, you've probably seen some version of this: three packages, a list of features, and a monthly number that has very little to do with your company. Then come the surprises.

Here's what owners tell us they've run into:

  • I signed a 12-month contract and was stuck when it wasn't working.
  • The agency took a percentage of my ad spend, so they always wanted me to spend more.
  • I was paying for things that never brought in a single job.
  • I couldn't tell what I was paying for, or what I was getting back.

When pricing works like that, your marketing budget grows while your profit doesn't. That's backwards.

Now picture it done right.

You know what you pay us, what you pay Google or the post office directly, and why each part of your GROWth System is in place. Your budget comes from your own numbers. And you stay with us because the work more than pays for itself.

How we set your tree service marketing investment We set the number after we understand your business.

Two tree care companies with the same revenue can need very different things. One wants to grow by expanding its service area. Another wants to add PHC or commercial work. One already has solid tracking and lead follow-up. Another is starting from scratch. A fair price has to account for that.

Here's how we get to yours:

  1. Find your #1 growth blocker.

    Start with the free Growth Readiness Assessment. It shows where your company stands and what's most likely holding growth back.

  2. Talk with us.

    On the call, we learn about your company, your goals, and how your team handles leads today. Then we work out which GROWth System stage is likely the best fit.

  3. Get a clear description of services.

    We show you what we recommend, what it costs, and why. No surprises after you sign.

What shapes your investment

  • Your growth goals, whether that's holding steady, growing moderately, or growing aggressively
  • Your expected GROWth System stage: Momentum, Performance, or Scale
  • How many locations, markets, and service lines you want to grow
  • Where your marketing, tracking, and lead follow-up stand today
  • Any enhancements that fit your goals, such as adding the GROWth Team

Each stage starts with a base program that covers the essentials for most clients at that stage.

From there, we add only what fits your goals and will pay back at your stage of growth. Other services wait until your company is ready for them, so you're never paying for something that won't earn its keep yet.

See how the GROWth System works

Tree service marketing fees and ad spend You pay us only for our work. Ad spend goes straight to the provider.

We keep the money simple, because you should be able to see where every dollar goes.

  • You only pay us for the services we provide.

    No padding, no mystery line items.

  • Flat management fees on every channel we manage.

    We never charge a percentage of your ad spend, so we never have a reason to push your budget higher than it should be.

  • Ad spend and postage are paid directly to the provider.

    Your ads budget goes to the ads platform. Postage for direct mail goes to the post office. We add no markup.

  • Google Ads needs at least $2,000 per campaign each month.

    That's ad spend paid directly to Google, not a fee to us. Below that, there isn't enough data to optimize, so your cost per lead climbs and eats into your profit. We won't do that to you. See how we manage Google Ads.

Your marketing budget is set from your own numbers (your revenue, your goals, your capacity, your close rate, and what your average job is worth) and your GROWth System stage.

The goal is profitable growth. If your marketing isn't making you money, it isn't working.

Try the Google Ads Budget Calculator

Tree service marketing contracts and commitments Build the Foundation first. Then go month-to-month. No long-term contracts.

Every new client starts by setting up the Foundation on which everything else is built. We build or rebuild the tracking, website, online presence, and lead systems your growth depends on. You commit to four months, and you pay for them monthly.

After Foundation, everything is month-to-month. There's no long-term contract to work with us. A few enhancements have a 6- or 12-month commitment, such as Storm Response Customer Care or Targeted Direct Mail, and we'll always tell you up front when one does.

We can work month-to-month because our clients see real value from our services. The average client has been with us for more than four years; several have been TCMS clients for 10 years or more.

What tree care marketing with TCMS includes What your investment pays for.

We're not the cheapest company out there, but as they say, "You get what you pay for." Here's what you get when you work with us:

  • People who know and love tree care. We've focused exclusively on tree care companies since 2013, and our team includes a Connecticut Licensed Arborist and an ISA Certified Arborist. You'll never have to explain a crown reduction or PHC to us.

  • A dedicated Client Success Manager (CSM). Your CSM knows your company, your crews, services, and market area, and is available to you by phone, text, or email during business hours.

  • Data and reports you can act on. Every client gets a Weekly and a Monthly Leads Report showing where each lead came from, whether it was quotable, how much it cost, and what you got out of it. Use it to make smarter decisions about your business growth.

  • Help beyond marketing. We work alongside you on lead handling and the processes that turn inquiries into booked estimates and sold work. From automation to CRM audits, process optimization, and team training, we help you build a business you can depend on.

Honest advice. If you're booking estimates four or more weeks out, we won't try to sell you more demand generation. Instead, we'll help figure out where you're losing leads and fix that first.

Tree Care Marketing Solutions' efforts greatly increased our online presence with a much more cost-effective solution which is yielding better than expected results and, best of all, it's freed me up to grow the business.

Matt BartelmeOwner, Barts Tree Service · Danbury, CTClient since 2013

Is TCMS the right fit for your budget? Built for tree care companies ready to invest in growth.

We're not the right fit for every tree service company, and that's OK. We'd rather you know up front what we expect from clients and why an investment mindset is a requirement.

A good fit if

  • You run a US-based tree care company doing $1M or more a year
  • You want to grow, and you want that growth to be profitable
  • Someone other than the owner answers the phone during business hours, or you'll hire someone who will
  • You'll share CRM access, meet with us regularly, and put the processes we recommend in place

Probably not the right fit if

  • You're shopping for the lowest monthly fee, a quick fix, or shortcuts
  • You're not ready to change how leads are handled or share your sales data
  • You still answer every call, write every estimate, and run the crews yourself
  • You're not interested in growing

Tree service marketing pricing FAQs Questions owners ask before they invest with us.

Why don't you publish your prices?

Because a published price would be wrong for most companies. What you need depends on your goals, your expected stage, your locations and service lines, and where your marketing stands today. We'd rather give you one accurate number than a menu that doesn't fit.

When will I know what it costs?

After you complete the Growth Readiness Assessment and we've talked with you. We then send a description of services showing exactly what we recommend, what it costs, and why. You'll know the full investment before you commit to anything.

Is there a long-term contract?

No. You commit to the four months of building a rock-solid Foundation, paid monthly. After that, everything is month-to-month. A few enhancements, like Storm Response Customer Care, have a separate commitment, and we'll tell you up front when that applies.

Do you charge a percentage of my ad spend?

No. We charge flat management fees on every channel we manage. Your ad spend and postage are paid directly to the provider with no markup from us.

How much should I spend on Google Ads?

At least $2,000 per campaign each month, paid directly to Google. Below that, there isn't enough data to optimize performance on your campaign, so costs per lead climb and eat into your profit. We set your budget based on your goals, local competition, and our proprietary database covering 10+ years of ads data from our clients.

How do you decide my marketing budget?

We start with your numbers: revenue, goals, crew capacity, close rate, and what your average job is worth. Then we match the budget to your GROWth System stage, so you're spending on what generates a profitable return now and saving the rest for when your company is ready for it.

Can my services change as my company grows?

Yes. As your company grows, your Client Success Manager will talk with you about whether a different stage or enhancement makes sense. Nothing changes without your say.

Start with a conversation about growth Let's find out what profitable growth looks like for you.

Tell us about your company and where you want it to go. We'll be honest about whether we're the right fit, what we'd recommend, and why.

You're on the list!

Your GROWth Report arrives once a month. Add my address (monica@teamtcms.com) to your safe senders so it reaches your inbox. If you don't see it, check your junk folder or the Gmail Promotions tab. Some email providers put it there by mistake.

To your success,
Monica

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